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Established in 1985, Decoy is recognized for producing attractively priced wines from exceptional vineyard sources, including Decoy’s own estate vineyards in the Alexander Valley. The winemaking program at Decoy is guided by Winemaker Dana Epperson, an expert in working with multiple grape varieties. The Decoy lineup includes Cabernet Sauvignon, Merlot, Zinfandel, Pinot Noir, Chardonnay, Sauvignon Blanc and a Red Blend, as well as a Rosé and Brut Cuvée. In 2020, Decoy unveiled Decoy Limited, a tier of Limited-production wines made from special lots sourced from California’s most prestigious wine regions, and in 2021, the winery launched Decoy Premium Seltzer. Featuring four refined and refreshing seltzers made using Decoy’s acclaimed wines, sparkling water and tantalizing fruit flavors, Decoy Premium Seltzers are the first premium varietal, wine-based seltzers in the market. The Decoy Wines Alexa Skill and Google Action were designed and created internally and executed on Voicify, the enterprise solution for voice apps and experience.